A big part of what we do here at Pupfish, in addition to data destruction and e-recycling, is answering questions related to our data destruction and e-recycling methods.

It's the beginning of a new school year, and usually we'd use this email to highlight how Pupfish works with schools to improve data security and environmental sustainability. This year, however, we’re not going to do that.

Pupfish is proud to unveil our new logo! While we’ve retained some definitive Pupfish brand elements including our color scheme, we have also adopted a new logo layout with a re-designed fish icon.

A little over a month ago, Team Pupfish quietly reached an important and exciting e-recycling milestone. Now, we are proud to officially announce that Pupfish has kept over 100,000 LBs of e-waste out of the landfill!

Sustainability – it’s in our name, but what does it actually mean? Today, I’m sharing Team Pupfish’s favorite sustainability definition, as defined by the UN Brundtland Commission in 1987.

A year ago in July, Pupfish received NAID AAA Certification for our data destruction methods. This certification shows our commitment to doing things the right way when it comes to sensitive data, and above all – our commitment to you.

You’ve heard from us about how important it is to properly destroy sensitive data on retired IT assets, and recycle old electronic devices. Something we haven’t mentioned is how important it is to take care of data destruction and e-waste disposal in a timely fashion.

It’s 2023 and cyberattacks on companies of ALL sizes are on the rise – from phishing scams to ransomware breaches. The average cost of a data breach is currently a whopping $4.35 MILLION dollars, and there’s no question of who is liable for that cost in the event of a breach.

Here at Pupfish, we often get asked about the costs associated with data destruction and electronics recycling. Why does it cost money? What exactly am I paying for?